Brazil · Latin America

Google Things to Do in Rio de Janeiro

Rio's tour categories are well-suited to Things to Do listings, especially for operators offering English-language guides.

Why GTTD matters in Rio de Janeiro

Rio de Janeiro attracts roughly 2 million visitors a year. A meaningful share of them search Google before booking — and Google's Things to Do panel is now the dominant on-Google channel for tour and activity discovery.

Operators with the Official Site badge appear directly in that panel with a click-through to their own booking page. No 25%+ OTA commission. No competing on price against aggregators. Just direct, full-margin bookings.

Top tour categories in Rio de Janeiro

favela tours
Christ the Redeemer
samba nights

Setup checklist for Rio de Janeiro operators

  • Tour or Event schema on every bookable Rio de Janeiro product page
  • Verified booking link in your Google Business Profile
  • Sitemap submitted to Search Console with Rio de Janeiro product URLs
  • Mobile-optimised checkout (most local activity searches are mobile)
  • Per-language pages if you serve international visitors

Get your Official Site badge live in Rio de Janeiro

$25 one-time setup. Organic Official Site listing always included. Optional GTTD CPC ads on top during peak season.

Other Latin America cities

Related GTTD Ads questions

One of 48 city guides covering the world's largest Google Things to Do markets.