Question 1

What is Thingstodomarketing.com?

Accepted Answer

We help tour operators, guides, museums, and activity providers get direct bookings through Google Things to Do (GTTD) — instead of paying 20–30% commissions to OTAs like Viator and GetYourGuide. We provide the Google Business automation, structured data setup, and direct-booking funnel powered by FunFinder Local.

Question 2

How do I get started?

Accepted Answer

Run the free GTTD Optimization Scan on the homepage. You'll get an instant readiness score and a checklist of what to fix. Then sign up as a FunFinder Local vendor and we'll handle the technical setup.

Question 3

What is Google Things to Do (GTTD)?

Accepted Answer

Google Things to Do is a discovery surface in Google Search and Maps where travelers find tours, attractions, and experiences. Listings can appear organically (the 'Official Site' badge) or as paid GTTD ad modules. Done right, it sends traffic directly to your booking page — no OTA commission.

Question 4

What's the difference between organic GTTD and paid GTTD ads?

Accepted Answer

Organic GTTD listings show your business as the 'Official Site' booking option for free, but require properly structured tour/event data on your site. Paid GTTD ads are CPC modules that appear above organic results. Both are commission-free compared to OTAs.

Question 5

How much do OTAs really charge?

Accepted Answer

Viator typically takes 20–25%, GetYourGuide 20–30%, and Klook similar. On a $100 tour that's $20–$30 per booking. A direct GTTD booking pipeline keeps that revenue with you.

Question 6

What does Thingstodomarketing.com cost?

Accepted Answer

Pricing depends on the tier you choose. The GTTD Subscription (powered by FunFinder Local) is currently in early access — join the waitlist on the pricing page for launch pricing.

Question 7

I run a small tour business. Will this work for me?

Accepted Answer

Yes — small operators benefit the most because OTA commissions hurt margins more. If you have a website and run regularly scheduled tours, you can be set up on GTTD within a few weeks.

Question 8

Do I have to leave Viator or GetYourGuide?

Accepted Answer

No. Most operators run direct + OTA in parallel. Direct bookings simply become your highest-margin channel and reduce dependency on a single OTA.

Question 9

Does this work for museums and attractions?

Accepted Answer

Yes. Museums, observatories, immersive experiences, and ticketed attractions are a great fit because they have predictable inventory and benefit hugely from the 'Official Site' badge.

Question 10

How does the GTTD Checker work?

Accepted Answer

Enter your website URL and email. We instantly score your direct-booking readiness based on common GTTD signals (Event/Tour schema, booking links, mobile flow, structured data). It's a fast assessment — full audits happen during onboarding.

Question 11

What technical changes will my site need?

Accepted Answer

Typically: Event or TouristAttraction schema markup, a verified booking link, an XML sitemap, mobile-friendly checkout, and Google Business Profile sync. Most fixes take a few hours of dev work — we provide the spec.

Question 12

What is FunFinder Local?

Accepted Answer

FunFinder Local is the vendor platform that powers our GTTD Subscription. It handles Google Business Profile automation, scheduled offer posts, and activity publishing. When you sign up as a vendor, your account lives there.

Frequently asked questions

What is Thingstodomarketing.com?Getting Started

How do I get started?Getting Started

What is Google Things to Do (GTTD)?Google Things to Do

What's the difference between organic GTTD and paid GTTD ads?Google Things to Do

How much do OTAs really charge?Commissions & Pricing

What does Thingstodomarketing.com cost?Commissions & Pricing

I run a small tour business. Will this work for me?For Tour Operators

Do I have to leave Viator or GetYourGuide?For Tour Operators

Does this work for museums and attractions?For Museums & Attractions

How does the GTTD Checker work?Technical

What technical changes will my site need?Technical

What is FunFinder Local?Technical